Assessing the advantages of integrated payment systems
February 04, 2013

New payment processing technology continues to become more popular with small and medium-sized businesses (SMBs), as the associated systems provide entrepreneurs with an opportunity to decrease expenditures while boosting engagement among consumers. Merchants should consider adopting integrated payment systems now to get a leg up on the competition and ride the growing wave of consumer preference for mobile transactions.

CIO recently reported that the latest estimates indicate that more than 123 million United States consumers currently own smartphones, while this figure is expected to continue to increase in the coming years. Additionally, the source explained that shopping activity on mobile devices, such as smartphones and tablets, has already started to outpace personal computer-based traffic.

According to the news provider, any business that offers a product or service stands to gain a strong new source of revenue by offering mobile payments, as a variety of demographics are beginning to demand the capability to process credit card transactions through smartphones and tablets from the stores in which they choose to shop. Credit card processing data collected by integrated payment systems can also serve as an invaluable resource for merchants, as it will reveal trends among current and prospective clients.

CIO asserted that mobile payment processing is becoming increasingly affordable, giving SMBs a unique opportunity to compete with larger counterparts. Finally, the source added that integration of all payment processing capabilities can be made easy with the right solutions provider.

Sage Mobile Payments is an excellent option for smaller merchants, as this product is custom priced and designed to fit the needs of SMBs. Further, the associated solutions can help merchants better streamline all payment processing capabilities, along with loyalty and gift card programs, for the most convenient and efficient overall strategy. 

Nexus: G-WEBCD1